I have a copied/duplicate content(a product page for example, let us say newly launched car's features as advertised by a company), I understand we should use rel=canonical meta tag to indicate the original source at the same time risking the site visitor if he/she clicks and leaves to the original site.
How much difference does it make wrt SEO if I indicate original source using simple hyperlink compared to rel=canonical tag?
Also what are the pros/cons of using/not using canonical meta tag with respect to SEO benefits?
I use CMS for sites and I'm not sure how to add rel=canonical in them( I think I know for Joomla atleast)