Given this dynamic, web positioning strategies are critical . Since on the other hand, after a search of less than 40% of Internet users reached the second page of results that provides a search engine, and only 10% check to the third. This is where it is clear the need to achieve visibility and to achieve this we need to think like search engines to better communicate with them.
Google, Yahoo, MSN and company order their results through mathematical algorithms that undergo analysis hundreds of factors. Each company uses a different formula and the idea is not decipher.
The answer lies in the SEO . SEO is the acronym for "search engine optimization (Search Engine Optimization) or" search engine optimizer "(Search Engine Optimizer), which gives us a series of clues and techniques to interpret the mode of operation search engines.