Building on the high-tech design and success of the original AP (Advanced Performance) irons, Titleist is offering two new sets this year — the AP1 and the AP2. "The AP1 and Titleist AP2 irons embody significant improvements in feel, forgiveness and shot control to what had already been recognized as a revolutionary step forward in iron design," says Steve Pelisek, general manager of Titleist golf clubs. "The AP1 and AP2 feature the most successful marriage of playability and forgiveness — plus traditional looks, feel and feedback — in the market today."
The concept for the original AP irons came from research showing that serious golfers want performance but not at the expense of feel for brand golf club sets. The Titleist research and development team has been conducting extensive sound and vibration analysis aimed at reducing the harsh lower-frequency vibration that causes poor feel in irons. This research led to combining several technologies and materials in the back cavity of the AP irons, resulting in a Tuned Feel System that enhances feel.
"The AP1 and AP2 irons retain the dual-cavity design and multimaterial construction that is the key to their advanced performance," says Dan Stone, Titleist's vice president of R and D . "However, the designs have been upgraded for feel with the addition of the Tuned Feel System. The structure of the AP1 also provides improved forgiveness, while a modified sole on the new Titleist AP2 irons provides improved ground control."