QUOTE(spider_web @ Sep 11 2012, 02:10 PM)
Affiliate Marketing is pay-per-performance marketing that involves relationship building and networking, social media, and other traditional internet marketing such as email, pay per click and search engine optimization. As an Affiliate Advertiser, you pay a commission for every sale or lead that is generated by your Affiliate Partners. AND to become a successful Advertiser, it will take building and maintaining relationships with your Affiliate Partners.
All the marketing are relationship based, even if you're an affiliate, you still need to build a relationship with people who are going to buy your service so that you can gain their trust and buy the product you refer to.