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I want it's real meaning.
it is an analytics provider, it can help to drive traffic, make money, find broken links and more
Alexa ranking computes traffic rankings by analyzing the Web usage of millions of Alexa Toolbar users and data obtained from other, diverse traffic data sources. For more info visit... http://www.alexa.com/help/traffic-learn-more
The traffic rank is based on three months of aggregated historical traffic data from millions of Alexa Toolbar users and data obtained from other, diverse traffic data sources, and is a combined measure of page views and users (reach)