Web traffic measures the amount of data send and received by the users on the particular website.
So by increasing the number of visitors on the website increases the web traffic.
Ways to increase the Web traffic:
There are many to increase the traffic on the particular website. Some of them are following.
1. Make simpler:
The data available on your website try to make it easier for the user to access it. Graphics and the look of the website are important but only it attract user in first look. To get regular traffic you have to put more informative and helpful data for the users on your website.
2. Remove unnecessary data:
You have a website and you want more traffic so user visits your traffic for their interest. So put data that help them rather unnecessary that only take space on your website.