QUOTE(max samuel @ Nov 22 2012, 10:55 AM)
What is Meta Description? How it is helpful?
The meta description is a meta tag, used to describe the current Web page. It provides a short summary of the page so that readers can decide whether the page is what they are looking for or looks interesting.
The meta description is used by search engines to describe the Web page in their results. If your page doesn't have a good meta description, it still could display near the top of the results, but the listing will just grab content from your page, which can end up with a link that no one clicks on.