Digital marketing is a sub branch of traditional marketing and uses modern digital channels for the placement of products e.g. downloadable music, and primarily for communicating with stakeholders e.g. customers and investors about brand, products and business progress.
This could be a classy birthday greeting sent to the customer's smartphone, a personally relevant coupon sent by SMS to the customer or a weekly newsletter than includes updates and specials. Customers and affiliates are interested in receiving these good news messages from you, and we're here to help you deliver the messages to them and advance your business simply and effectively - no prior knowledge required.
For starters, it does not include more traditional forms of marketing such as radio, TV, billboard and print because they do not offer instant feedback and report.