From my personal experiences, the most effective way to market is to focus on one strategy at a time! Depending on what one is promoting, the first place I would go is Solo Ad Marketing!!!
Glad you asked....
Newsletter Solo Ad Marketing works best! In my opinion...
this fixed cost marketing strategy goes as follows:
Someone has a newsletter where subscribing join because they want more information about a specific topic! Let's say the topic of the newsletter is dogs! People on that list want more information about dogs because they're on this List!
"The Money is in that List!"
And your only job is to extract that money from that list~
You pay the list owner a dollar amount to send your solo to his entire database of let's say 15,000 people!
He recommends you, and they Go Nuts! clicking your ad, and viewing what you have to offer about dogs!
Sounds cool Right?
Truth is, there's a lot that goes into this strategy, like Quality Control, Traffic Control, and MORE... I once did this strategy and got over 100 leads, and 5 people were RED-HOT to join my business!
Funny thing, I only paid $18 for one of my secret solo ad sources to get my ad sent to 72 people, got 37 leads and it converted at roughly 50%