Now I know the obvious answer to this question is "yes". Here's what my experience has been.
When I first launched Team We Profit I didn't have a lead capture page. Although I didn't receive a huge amount of Request A Callback referrals, those who I did talk to only 2 have yet to sign up. So overall, even though there are few callbacks they are highly targeted.
The only reason that I did build a lead capture page was for the automatic follow up. I'm soon to set into place a 30 day follow up where prospective members will receive a message every other day.
The downside to a lead capture system is that if 100 people visit your lead capture page, a good percentage of those people will never see your site because of "Email Fear"! Afraid to give a free email address out...what a joke!
Anyway, out of 100 maybe 20 will provide their info and continue to the main site. Where as with no capture/squeeze page 100 out of 100 will see the main the site.
What's the best of two evils? I'm still not sure.
It would be nice to have a way to gain a high percentage of follow up prospective members without the use of a lead capture/ squeeze page. Still thinking on that one.
Any opinions, suggestions?
