Slideshare is one of the best social media site, where many business people are visiting heavily. So its a good chance to promote a business and get a business deal of b2b and b2c.
1. Upload only quality presentations.
2. Choose a memorable title and write an impressive description
3. Include your url of your site into slide.
4. Your slide must be attractive and full-fill with good pictures and messages of your business.
5. Better to target Long-tail keywords
6. Promote your presentation through with the twitter, pinterest after upload a slide.
7. Social media increases your website traffic as early as possible.