Well, its not a spam filtering algorithmic update. In fact it’s basically a change in how Google interprets the intent of a user’s query to ensure the returned results are appropriate.
For example, if I were to search for ‘’how do I install blue widgets in my house’’, Google would return a set of results that may be included the words ‘’install’’, ‘’blue widgets’’ & ‘’house’’. With Hummingbird, Google will be placing greater emphasis on the other words in the search query such as ‘’how do I’’ and ‘’my house’’.
So if we are doing SEO the organic way already, we need not worry at all.