For those that don't know. Blogging is a great way to get free exposure for any web page. All the search engines loves blogs. Write blog posts about topics that readers will be interested in. Keep in mind the goal of your communication, and stay away from composing an article about mundane, everyday things like chores.
Without a gimmick or an extremely engaging writing style, stories about boring everyday life won't pick you up any readers. Choose topics that are sure to be interesting. After all, your ultimate goal with writing a blog is to get people to your website.
Try to utilize images as much as possible. It's often said that a picture is worth 1000 words. This is especially true with blog posting. Images are sometimes able to communicate with your viewers more than words alone. The effective use of images will improve the look of your blog and attract readers.