QUOTE(snehasaini @ Jan 10 2014, 08:05 AM)
Many people tells that we should not Over Optimize our website but my question is, How Over Optimization effects our website?
Over optimization will caused a noticeable drop in your Keyword Rankings, and will lead to low traffic and business. More worst, Google can mark your website as low quality or spam and could banned from ranking. Check out & do study of Google panda & Google penguin about this.