QUOTE(diggdirectory @ Feb 8 2014, 09:49 AM)
There is always a lot of focus on specific topics. Search engine optimization and social media management spring to mind. And for good reason. Both can deliver more returns than the cost to activate. But are you looking across a broad spectrum of tactics? Do you have a plan for multiple areas that can be activated to help propel your business higher? Letís take a look at the most common areas businesses should be thinking of. These are in no particular order, as what matters most will vary between businesses.
I read the article you suggest and I agree with you. I would just add to focus and 2 or 3 of this tactics until you master them and are getting x results then move on and add other 2 or 3 tactics keeping the first 3 that you already mastered. That way you will feel and be more focus and more organized.
I am not an exper but I can tell you what I have learned.
Wish y ou success!!!