An SEO audit is a vital part of any solid Internet marketing plan. It evaluates the health of your entire marketing scheme, and while it is a simple concept, a good SEO audit is anything but simple. Analyzing your Web site and marketing effectiveness is more than just seeing how many hits your site had during a period of time. It's about seeing where each click came from, the percentage of hits on your page that followed through to sales, where the weak spots in your marketing strategy are, what other opportunities are available to improve your numbers and if there is competition or other threats that may undermine your marketing abilities. Additionally, a good SEO audit will show you if the marketing you are doing is reaching the proper demographic.
seo site audit