Search Engine Optimization means process of improving the rankings in search engines like google, yahoo, bing ...SEO is done on the basis of keywords for eg: if your website is about website development then your keywords like �website design�, �web development�. So, that when someone type this keyword in search engine your website comes in first page. For getting more traffic, business leads SEO is the more important factor.
off-page optimization which covers activity that takes place elsewhere (e.g. link-building).
Off - Page Optimization:
1. Classified Posting
2. Blog Posting
3. Article Submission
4. Social Networking
5.Social Bookmarking