The marketing team advised the firm to target modest start-up businesses and provide them a decreased hourly rate for general small business matters within the hope that, in the event the small business succeeded, the firm would be handed all their legal work, which includes taking them public. The marketers believed that performing this would demonstrate the firm's commitment and loyalty to their smaller sized, additional vulnerable clientele. One such client had this unfortunate experience dealing with the firm:
Convey Law Service
