QUOTE(Manish02 @ Apr 18 2014, 06:18 PM)
Bounce rate means the percentage of people who leave the website without looking other webpages, increase in bounce rate is a bad thing for Website. A low bounce rate means high website visitor envolvement.
And for decresing the bounce rate of your web page make sure that content and design of the web should be that much attractive who engage the people on that.
If you want to reduce bounce rate then you have to make your website interactive, content-rich, user-friendly.
Proper navigation should be there for your internal pages.