QUOTE(Shanaed @ Aug 31 2020, 06:52 AM)
I am looking for someone who can help me with offline marketing. I am thinking about using some promo items like
Die Struck Pins, for example. What do you think about such stuff? I would appreciate any tips and thoughts here
A marketing manager helps you in offline marketing & their behavior or way of talking attracts people towards your stuff & it increases your sale,
I give you some tips for hiring a marketing manager is:
1) LinkedIn Is A Magic
A marketing director is an important and responsible position. You need to hire a person who has leadership skills and is ready to mentor colleagues.
Don’t ever underestimate Linkedin. Linkedin has the power to find you the right job and an employee as well.
You can just type “
marketing director” or “director of marketing” in LinkedIn and you will get the number of profiles before you as per your requirements.
2) Don’t Forget Your Other Platforms
Social media is the platform where people come to hang out and express their emotions and your job is to interact and make connections with them.
3) Collaborate With A Recruiting Agency
When the recruitment agency finds a suitable candidate for your company, they proceed further with the candidate and the company starts certificates and documents verification.
This is why you need to tie up with a recruiting agency.
They will provide you with the right resources as per your needs.
4) Set up Employee Referral Programs
As per the research, referral programs are the best in so many ways like, they take short time to hire, they take the lowest hiring cost, and stay for the longest time with the company.
5) Don’t Underestimate Your Own Website
You can also use your own website for the recruitment process.
By making a page on your website as apply for a job.
6) Work On Employee Advocacy
Share the vision of your company with employees
When your employees also get engaged with your company’s vision, they will do the branding and marketing of your brand on their own.
For that, you should bring your staff together and share your company’s vision.
And once you have done this, your employee will become the employee advocate for a lifetime.
Though being attached to the company’s goal could be a choice. Still, you can also motivate your employees to be the brand ambassador of your brand.
After that, they will bring you the right marketing director for your business.
7) Maximize Your Job Posting Visibility
Maximizing the job post visibility is quite important if you want to hire the best marketing director for your business.
Because when your job post is visible to many, the chances of getting the employee for the position are higher.
Show Your Benefits And Perks
I am providing the list of benefits and perks that you should show with your job posting
1. Insurance plans
This is also a kind of benefit that many top companies give to their employees. They provide insurance plans to them to retain the employees for longer and make them more efficient.
2. Corporate discounts
Many companies provide discount vouchers especially designed for corporate employees to keep them happy.
3. Paid vacations
This is also one of the most common benefits we can see around in the corporate sector.
4. Performance bonus
Each and every employee wants to be appreciated for the hard work they do on a regular basis. Rewarding them for achieving their goals or better performance, help them achieve their goals more efficiently.
8) The Interview Process
You have got multiple applications for the post called marketing director. You can start the hiring process and pick the one best suitable for your company.