QUOTE(Owav @ Aug 22 2018, 07:59 PM)
Guys, what tips do you use? Thanks in advance!
Email marketing is one of the most effective digital marketing strategies till date. But, before commencing your email marketing campaign it is important to consider some key points that will certainly set-up your email marketing campaign for success.
Email marketing would be irrelevant if your emails are not going to land in the inboxes of the intended users.
I have listed below critical factors that will be helpful in effective email marketing
1. Consider
email list cleaning2. Check the content of your emails
3. Verify IP/Domain reputation
4. Use SMTP authentication on Email scripts
5. Set proper SPF and DKIM records
6. Use security certificate on the mail server