Hey
I hope that Jenie0109 would not mind, if I complement her topic a bit
SEO fundamentals
-keywords
-search friendly site
-link building
Keywords
It is important to find keywords that your customers use to search products/services that you offer.
Some ways to do it is: brainstorm based on solution and customer needs, interview and survey customers, review current web analytics etc.
*use keyword tools
*Keyword optimization: title tags, headings, paragraph tiles, keyword in body copy, anchor text in links, in URL, image alt text, meta description tag.
It is not wise to use lots of keywords in one page...2-3 keywords in page/article is totally enough!
Search engine friendly website
make it easy for search engine and they make your site easy to find (:
-easy to findand revisit your site
-easy to crewl links
-site archidecture
* quantity of quality inbound links, use text link in navigation, use text links between pages using keywords etc.
*Short URL is much better than long ones. Use HTML, XML sitemaps instead of javascript, ajax, flash site navigation, because it is easier for search engines to crawl your website.
*make sure that your site is discoverable via strong inbound links from other sites
* be sure to make your site easy to navigate for search engines and other users
Links
Inbound links are very important for search engines...it is like electricity!
*Links build traffic to your site
*Inbound links from authorotative and relevant websites are key to strong traffic
*Use keywords in link text: Make money home; Click here
*Promote your links in social networks
*syndicate content via RSS
*Earn links with great content, that offers value for your readers.
Inga